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8 Reasons Why You Need a Website Redesign

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8 Reasons Why You Need a Website Redesign

Picture your ideal office set up. 

The perfect workspace for you and your team. Clean with ambient looks. With big windows for the much needed natural light, also making the room feel spacious. 

Branded with vibrant colors that best describe your brand. The furniture and wall paintings are in sync with your décor and your branding guidelines. 

Clients and visitors are greeted by a friendly receptionist who knows just what they need and how best to assist them. It feels like a home away from home and everyone who visits your office would be sad when it is time to leave. 

That feeling you just had to fantasize about your dream workspace is a feeling that should be echoed in everything that represents your brand. Your Website is part of your brand. 

  • How do you feel when you look at your website? Or first of all, Do you have a website? If you do, Does it elicit pleasant thoughts or is it just “functional”?
  • Do people who visit stay and come back again or do they pop in and leave before you can even say Hi?
  • Is it your ideal space? These are some of the questions you should candidly answer by yourself before deciding whether or not it is time for a redesign.

Having a visually appealing website that is also user friendly is crucial in boosting your brand profile to potential new customers and increasing your visitors’ conversion rate. 

You could be wondering, what if I do not have a website? Will this information be relevant to me? Understanding what to look out for and mistakes to avoid will be useful when sourcing for your website. This will ensure that the brief you give to your developer is clear and delivery is according to your specifications. 

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