CFG is a renowned Isuzu dealer with a presence in Nairobi, Bungoma and Kitale. They exclusively sell Isuzu vehicles, spare parts and also do bodybuilding
Project Brief
Asher Group Ltd worked with CFG closely to redesign their website to better reflect their brand and serve their emerging online audience.
After reviewing the faults of the previous platform, we presented to the management of CFG our proposed solutions. The redesigned website focused on showcasing the wide array of vehicle models the company has on offer in a visually appealing layout. Users also interact with a clean and uncluttered website platform that is easy to navigate and get information. As the website is targeting the growing online clientele, we integrated call to action buttons that serve the customers and the client needs.
Customers are able to contact the team depending on their region, request a quote, view the latest car models and available spare parts as well as compare different models for better decision making. The use of actual photos has also helped the client communicate the authenticity of their services and products building brand confidence. We are currently working on the basic optimization of the website for better visibility and increased client traffic.